A spec campaign for Polaroid, showing people that there is a way better medium than social media for their private pictures.
A crispy brief for KFC, where we had to think of the perfect
chicken-related gift to send to gaming influencers and streamers.
Made at Mother.
A crispy brief for KFC, where we had to think of the perfect
chicken-related gift to send to gaming influencers and streamers.
Made at Mother.
A crispy brief for KFC, where we had to think of the perfect
chicken-related gift to send to gaming influencers and streamers.
Made at Mother.
A crispy brief for KFC, where we had to think of the perfect
chicken-related gift to send to gaming influencers and streamers.
Made at Mother.
A crispy brief for KFC, where we had to think of the perfect
chicken-related gift to send to gaming influencers and streamers.
Made at Mother.
A provocating campaign for WCRF, promoting an easy-to-use test designed by a team of nutritionists. Made at Arthur London.
A provocating campaign for WCRF, promoting an easy-to-use test designed by a team of nutritionists. Made at Arthur London.
A provocating campaign for WCRF, promoting an easy-to-use test designed by a team of nutritionists. Made at Arthur London.
A provocating campaign for WCRF, promoting an easy-to-use test designed by a team of nutritionists. Made at Arthur London.
A provocating campaign for WCRF, promoting an easy-to-use test designed by a team of nutritionists. Made at Arthur London.
What more do you want from a yogurt? - Total Yogurt - Mother London
A pitch campaign sincerely asking people what more could they want from a yogurt.
Dear Awesome Future Me - Facebook x St Jude Children's Research Hospital - McCann Paris
A VR experience designed to show children with cancer all the possibilities that await them once they have conquered the disease. We were lucky enough to be one of the four finalists to present our idea to the Facebook panel at Cannes Lions International Festival.
Turnstile Turbines - Iberdrola - McCann Paris x Weber
A key player in renewable energies, our client Iberdrola wanted to raise public awareness around the challenges of energy transition.
The Paris Metro carries an average of 4 million passengers every day and almost 1.5 billion per year.
Our idea was to install human-sized turnstiles in the Miromesnil tube station, transforming it into a useful and beneficial display that generates green energy every time a passenger goes through. The energy generated by passengers powered two screens surrounding the turnstiles, which displayed awareness messages.
We did this in partnership with JUNIA, an engineering school that specializes in transitions. JUNIA students had to transform the turnstiles into a source of green energy and recreate the exact shape of the blades into a wind turbine using 3D printing to replace Iberdrola's turnstiles blades.
This campaign was awarded :
1 One Show Gold Pencil / Best of discipline / Grand Prix - (Ip & Design) - and four Merit awards
1 Silver Cannes Lions - (Tangible & Spatial Technology)
2 Bronze Cannes Lions - (Special Build and Affordable and Clean Energy) - and four shortlists.
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